inaworldwhereanyonecanshipanything,buildingisn’tthebottleneckanymore.it’sdecidingwhattobuild,andwhyyourcustomershouldcare.
inaworldwhereanyonecanshipanything,buildingisn’tthebottleneckanymore.it’sdecidingwhattobuild,andwhyyourcustomershouldcare.
inaworldwhereanyonecanshipanything,buildingisn’tthebottleneckanymore.it’sdecidingwhattobuild,andwhyyourcustomershouldcare.
​that’swhereIcanhelp.
Portrait of portfolio creator – back view
Portrait of portfolio creator – back view
Portrait of portfolio creator – front view
Portrait of portfolio creator – front view

Hey there

I'm Rachel, a Product Experience Lead working from NYC and Nashville. As an exited founder, I know how to connect the dots most product teams keep in separate rooms: UX, product, implementation, and why people buy.

I have a strong focus on user experience, figuring out what to build and why customers should care.


Over the last 10 years, I've built and exited a SaaS company, and helped Series A teams turn ambiguity into a clear roadmap.

What I can do

Product Strategy & UX

Metrics

Roadmap

Positioning

Product Strategy & UX

Metrics

Roadmap

Positioning

AI Product Integration

MCP/agent tooling

Generative UI

UX & data modeling

AI Product Integration

MCP/agent tooling

Generative UI

UX & data modeling

Pricing & packaging

Pricing strategy

ICP conversion

Gating UX

Pricing & packaging

Pricing strategy

ICP conversion

Gating UX

Rapid prototyping

UX

Implementation

Interaction design

Rapid prototyping

UX

Implementation

Interaction design

Embedded BaaS & payments

Fintech UX

Banking partnerships

Compliance

Embedded BaaS & payments

Fintech UX

Banking partnerships

Compliance

Let’s talk.

Working on something interesting and what to chat? Fill out the form, and I'll get back to you soon.